New EasyVision Display Features Easy-to-Dispense Magnifiers

(Danbury, CT – October 31, 2011) For those practices who have patients whose readers don’t provide quite enough magnification for reading small print, Eschenbach introduces a new point-of-purchase display of popular low-powered magnification solutions that patients can select themselves.

The EasyVision Display includes 10 devices in 4 different designs—from hand-held, stand and spectacle magnifiers to telescopic solutions, each of which can help with different tasks. For example, a hand-held magnifier can help with a short-term task such as reading a prescription bottle, whereas a spectacle magnifier may be better suited for a long-term task such as reading a newspaper.

The products in the display are low in power ranging from 3D to 14D so patients will be able to find success using them on their own without having to schedule a low vision evaluation or have staff spend their time demonstrating the products. This keeps office staff productive and keeps patients happy since they can purchase the products that day.


The EasyVision Display is ideal for practices who want to offer the next level of magnification devices beyond +3D ready-made readers without having to offer comprehensive low vision care.

For more information, contact Eschenbach at (800) 487-5389 or at info@eschenbach.comor visit our website at www.eschenbach.com.

Press Contact

Timothy Gels
Marketing Manager
Eschenbach Optik
22 Shelter Rock Lane
Danbury, CT 06810
(203) 702-1600
tgels@eschenbach.com